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Georg Jensen Stores

London

Munich and westfield

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Georg Jensen Stores

London, Munich and westfield

Interior architecture

2015

Across several Georg Jensen stores, the retail concept was developed around the Danish silversmith’s heritage, with spaces for hollowware, jewellery and watches shaped through material, geometry and a clear movement through each room.

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The design refers to Georg Jensen’s history through proportion, craft and material detail rather than decoration. Hammered terrazzo connects to the making of silver, while darker timber rooms create more private settings for selected pieces. Together, the stores form a retail environment where brand history, product display and spatial order are closely connected.

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